About Us

EU Tech Loop is an independent blog launched in 2024, powered by Consumer Choice Center Europe.

We provide you with insights into technology, consumer, and innovation policies in the EU and abroad, along with analysis of their implications for consumers, innovators, and Europe's competitiveness.

We aim to share the best policy practices across the continent and invite contributions from various opinion leaders to better inform the debate on how the European Union should move forward.

At EU Tech Loop, we strive for a balanced approach that recognizes the importance of sound regulatory practices for both innovation to thrive and consumers to benefit.

Explaining EU innovation, consumer and tech policy